WEBSITE DESIGN & DEVELOPMENT

Full-service web design and development with personality + purpose.
website development, site maintenance, blog, landing pages, agency in western suburbs

Website Development

Inviting traffic to your website is like inviting people into your home. It says a lot about you, and visitors will be making split-second decisions. Harp designs sites true to your brand (capturing instant “a-ha” moments with customers), and we do it in a way that is clean, intuitive, uncluttered and inviting.

We’re also versed on landing page best practices—strategizing, writing and designing pages for conversion as you define it (ordering, calling, filling out a form, etc). Our careful analytics guide us in tracking, testing and evolving landing pages to maximize your results. Ask us about landing page best practices and testing.

Many sites will greatly benefit with a content marketing program—for the purpose of serving up your content in the search results your audience is seeking. Today, this is even more powerful than the basic SEO-friendly tactics and keywords that web developers (who aren’t strategic agency partners) talk about. Ask us about content marketing and how it works.
 

Websites are like people…

They have a front end, and a back end,
but that’s not what we really mean to say.

 

Websites are like people…

  • Some are organized and engaging.
  • Some have personality and purpose.
  • Some are more popular.
  • Some are more responsive.
  • Some simply offer more rewarding experiences than others—and those are the ones we want to spend more time with.

Request a Website Audit

 

Responsive web design western suburbs
Instantly captivate website visitors by highlighting what is unique + compelling about your brand personality.

 

Website Development that is Organized + Engaging

Like meeting someone for the first time, your website only has a split second to make a first impression. Our well-honed and focused discovery process will ensure clean, organized content, presented in an engaging manner, while working hand-in-hand with your business objectives.

Website Development with Personality + Purpose

The core of your brand and your organization's reason for living should be clear, compelling and purposeful. Our deep brand expertise will ensure your website aligns with your core identity while positioning you in a compelling and unique manner that's motivating to your audience.

Website Development to Grow your Online Popularity

We have to work to attract others to us. In the human world, we call this wine. In the internet world, we call this search engine optimization (SEO) and inbound marketing (also called inbound lead generation). There are no shortcuts to either of these—despite SEO plug-ins or the plethora of Google Adword do-it-yourselfers. The best results are delivered the old-fashioned way: strategic, manual brain power, working synergistically cross-channel. Through blog or eCommerce website development, we help draw a crowd to your online hub.

Responsive Website Development

Just as responsive people easily adapt to new environments and situations, a responsively built website automatically adjusts for optimal display on any device. Whether your target audience members are viewing your site from a desktop, tablet or smartphone, they'll flawlessly maneuver around the site for a top-notch user experience.

Website Development that offers Rewarding Experiences

Like your best salesperson who's perfectly on point 24/7, your site must communicate clearly and effectively while guiding clients and customers into your sales funnel. What do we want visitors to do? And why should they do it? We will strategize successful landing pages that encourage your audience to act. They will be rewarded. And so will you.

Request a Website Audit

 

 

Full service website development western suburbs

5 Questions to Ask your Web Development Team on the First Date

Building a website is no stroll through the park; it requires extensive planning and coordination to ensure every piece of content is presented in a functional, user-friendly, visually appealing way. Ready for your first date with a web development team?

Kick off the relationship by asking these five questions:

 

What steps will you take to ensure the website conveys my company's brand?

 
 

To what extent will you incorporate SEO and what is your process?

 
 

Will my website contain landing pages (essential for lead generation)?

 
 

Will my website have a responsive design?

 
 

What platform or language will the site be built in and why?

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Does your company have a procurement program or a spending goal with small or diverse businesses? Harp is a BEP-Certified full-service marketing and advertising agency in the western suburbs of Chicago, and has been granted certification as a Female Business Enterprise (FBE).
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