The search engine ecosystem is bubbling with opportunity! At Harp, we’ll strategize the right channels, budgets and creative, working synergistically together to meet your sales and marketing objectives. From top-of-funnel awareness, through to bottom- of-funnel conversions, we ensure accurate and transparent tracking to inform smart marketing decisions and active media management. With our thorough and detail-oriented (slightly OCD) A-type personalities at work for you, we leave no stone unturned. Or shall we say, no bubble unblown.
At Harp, any account we establish for you is set up with full transparency because we believe our clients have the right to full ownership for long term value. This means you have complete access at any time, and always 100% ownership of your PPC and AdWords accounts—including all campaigns, account data, and history, even if our partnership ends.
All reporting will feature actual search engine click costs with nothing altered or inflated. If your current agency doesn’t want to share direct access to AdWords or Bing to review accuracy, you may be surprised to learn of a profit margin percentage hidden in the reporting.
We operate on a predetermined rate to manage each campaign. No hidden profit margins or surprises post launch of your new campaign. Contact us today for a free search marketing audit or to get started.
Reporting is customized to the key performance indicators important to you, and delivered in your preferred format—from customized dashboards, presentation decks, and more. Just as importantly to the metrics is the insightful analysis of what the information is telling us—and the weekly/monthly discussion of insights and recommendations with you.