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Effective email marketing campaigns avoid spam filters, short attention spans, and marketplace clutter. Harp has years of experience documenting what works (and what doesn’t), starting with carefully-crafted subject lines to increase open rate.
Whether we set up your email marketing (from determining useful list segments and form fields, to which email platform is right for you), or simply take on the evolution and management of your current email marketing, we’ll add value. How? With our years of experience applying email marketing best practices that span front-end design, copy and calls-to-action, to the back-end programming and testing in all popular email platforms. We’ll also suggest opportunities to employ A/B testing for even greater ROI. And to ensure sumthing greater for you, we’ll provide meaningful email metrics that document your success (and ours). Ask us about an email audit of your current email marketing campaign.