What is a motion graphic, you ask? You’ve seen them a thousand times before and just didn’t realize it. They’re short videos that inform, engage, and entertain..

They’re also a must-have for every company’s digital marketing strategy. According to Forbes, video is projected to claim more than 80% of all web traffic by 2019. Motion graphics are exploding across the internet, and it’s not without good reason. Here’s why motion graphics and videos are sure to improve your digital marketing. Continue reading

Roll out the red carpet and fire up the cameras, Facebook has crafted a new feature with the introduction of cover videos for Facebook Pages. Cover videos are a far more captivating alternative to static images and give businesses the opportunity for more creativity that can set them apart from competitors. The cover photo or video space is a major focal point on the Page, sitting front and center.

So get the story boards out and embrace the future of Facebook. Leave cover photos in the stone age while we take a closer look at a few tips and best practices for successful Facebook cover videos. Continue reading