Instagram is booming, and it makes sense in our increasingly visual-oriented world.  As the classic 70’s song goes, “a picture paints a thousand words…”

How powerful is Instagram as a marketing tool?

Allow me to answer that with a few quick stats:

1) Instagram has more than 400 million monthly active users. [Source: Instagram]

In September 2015, Instagram celebrated reaching a new milestone after growing a community 400 million users strong and said, “what really excites us is the way that visual communication makes the world feel a little bit smaller to every one of us.” Continue reading