Tools for an Engaged Social Presence
I am always interested in finding the best and latest tools to enhance and expedite the social media experiences, maintenance and growth for Harp and for our clients.
Following is an abbreviated list of useful tools, resources and/or apps with links and short descriptions that you may want to incorporate into your daily social media practice. Though we obviously don’t use all of these, I have used a good many of them for different reasons.
Tools for Sharing Content:
Use HootSuite to publish content to multiple social media accounts and/or platforms including Facebook, Twitter, LinkedIn, Ping.fm (which pushes to many other platforms) and now they’ve just added WordPress functionality. Lets you set up columns which you can use to monitor twitter mentions of your brand. Columns are great to view pending tweets, sent tweets, create searches using keywords and even follow Twitter created lists & keyword searches. HootSuite features it’s own URL shortner ow.ly with stats. HootSuite also has a tool called Hootlet which you can drag to your bookmark bar and use to publish content to your selected platforms from anywhere on the web.
Like HootSuite, use it to create useful columns and connect with Twitter, Facebook & more.
Facebook to Twitter is a Facebook application which will automatically create a tweet of your Facebook updates and post onto Twitter with a link back to your Facebook page.
Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic. Use this free tool to monitor your name, brand, business, competition, industry leaders, keywords, etc.
Alltop is a blog aggregator which can be searched by subject matter. You also have the ability to create your own, customized page and choose which blogs to pull into that.Use this to easily find industry news to share and learn from.
ShareThis makes it easy to share ideas and get to the good stuff online. See why over 125,000 sites use ShareThis to increase traffic and engagement.
What’s your favorite tool or resource? Share it below.